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Henry Birks & Mayor's to mergeThe news feeds on this site are independently provided by Adfero Limited © and do not represent the views or opinions of the World Gold Council. Thursday, 21st April 2005 (6374 views) US jewellers Henry Birks & Sons and Mayor's Jewelers are to merge in a new deal.<br/><br/>Mayor's is the majority owned subsidiary of Henry Birks and the agreement has now been approved by its board.<br/><br/>Tom Andruskevich, CEO of both Birks and Mayor's commented: "We are delighted to have signed this agreement. This transaction will allow us to fully integrate Mayor's and Birks into a single retailer with two strong brands, with increased scale that we believe will allow us to create greater potential for short and long-term growth and shareholder value." <br/><br/>Henry Birks is based in North America and offers luxury jewellery, designing, making and selling fine jewellery and timepieces.<br/><br/>Mayor's sells fine jewellery and timepieces in Florida and Georgia.<br/><br/>Among the items on offer at the jewellers are 18-carat gold bracelets, charms, cufflinks, earrings, rings and necklaces.<img alt="track" src="http://directnews.dehavilland.co.uk/dn.gif?feedid=196&itemid=8323339"/>
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