Friday, 7th January 2005 (10183 views)

A company has introduced a commodity that probably has the last word in 'bling' - spinning gold teeth.

East-West Coast Designs are marketing their concept in hip-hop magazine XXL.

The idea of spinning gold teeth originally started out as a joke, the brainchild of hip-hop mogul Ernie Paniccioli.

Mr Paniccioli was amazed by the appetite of hip-hop stars to 'outbling' one another, and wrote a skit in which rapper Ja Rule demanded spinning gold teeth.

A spokesman from East-West Coast Designs claimed that the company has received a number of orders and expects the product to be a big seller.

The teeth are said to bring to mind the idea of spinning car wheels, or metal 'rims', a sure-fire sign of status in any self-respecting rappers' world.

 

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